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فيديو شرح Setting Up Your Media Relations Program ضمن كورس العلاقات العامة للشركات شرح قناة Professor Rockey، الفديو رقم 19 مجانى معتمد اونلاين
Mini-lecture on foundational considerations for establishing a media relations program in an organization, including principles of input, throughput, and output, tips on building relationships with media partners, and thinking through the role and use of social media.